What Exactly is an iPOD

iPod is a brand of portable media players designed and marketed by Apple Inc. and launched on October 23, 2001. As of 2008, the current product line-up includes the hard drive-based iPod classic, the touchscreen iPod touch, the video-capable iPod nano and the screenless iPod shuffle. Former products include the compact iPod mini and the spin-off iPod photo (since re-integrated into the main iPod classic line). iPod classic models store media on an internal hard drive, while all other models use flash memory to enable their smaller size (the discontinued mini used a Microdrive miniature hard drive). As with many other digital music players, iPods, excluding the iPod touch, can also serve as external data storage devices. Storage capacity varies by model.

Apple's iTunes software is used to transfer music to the devices. As a jukebox application, iTunes stores a music library on the user's computer and can play, burn and rip music from a CD. It can also transfer photos, videos, games, and calendars to iPod models supporting those features. Apple focused its development on the iPod's unique user interface and its ease of use, rather than on technical capability. As of September 2007, the iPod had sold over 110 million units worldwide making it the best-selling digital audio player series in history.

iPods have won several awards ranging from engineering excellence, to most innovative audio product, to fourth best computer product of 2006. iPods often receive favorable reviews; scoring on looks, clean design, and ease of use. PC World says that iPods have "altered the landscape for portable audio players". Several industries are modifying their products to work better with both the iPod and the AAC audio format. Examples include CD copy-protection schemes, and mobile phones, such as phones from Sony Ericsson and Nokia, which play AAC files rather than WMA. Microsoft's Zune device also supports AAC and it has adopted a similar closed DRM model used by iPods and the iTunes Store, despite Microsoft previously marketing the benefits of choice with their PlaysForSure initiative. Podcasts and download charts have also had mainstream adoption.

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